Parking Insights

The Evolution of Paid Parking

Did you ever stop to think about the evolution of the parking industry: why we pay for parking or when paid parking first began? This is not something I had given a great deal of thought to until I accepted a position at Impark Health providing parking solutions to healthcare facilities. What I’ve learned since is...
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Create a Plan to Stay Relevant

“In our changing landscape, continue to provide value to both clients and consumers. Getting this right will allow you to grow the parking inventory you have to sell, and will keep consumers coming back to you to buy.” Impark was founded in 1962 with one surface lot in Vancouver, British Columbia. Having grown organically throughout Canada...
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Parking Opinions From the Patient-Experience Professional

Recently, I had the opportunity to represent Impark Health at The Beryl Institute Patient Experience Conference in Dallas, Texas. As part of our booth, we surveyed patient-experience representatives from various hospitals to help understand how they feel patients view their parking operations and how certain features of the parking operation work toward enhancing the patient experience...
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The Impact of the Bipartisan Budget Act on Hospital Parking

On November 2nd of last year, the Bipartisan Budget Act of 2015 became law in the United States, adding a layer of difficulty to many hospital expansion plans as it relates to new off-campus hospital outpatient departments (HOPDs). Specifically, Section 603 of the Act introduced a distinction between “off-campus” and “on-campus” facilities as it relates to...
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The Lost Patient

With many hospitals today encompassing over a million square feet, the average patient spends more time looking for their appointment than actually attending the appointment itself. With floor two looking like floor three, oncology looking like neurology, and one hallway mirroring the next, hospitals and doctors alike are finding that a portion of missed appointments are...
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Portraying an Environment of Care… in the Garage?

Over the last several years, I have had the privilege of visiting and conducting business in over a hundred hospitals across America. The one trend universal to every facility is the use of the soothing messaging: “Hello, relax. We are here to help.” In other words from the lobby to the elevator, hospitals have switched from...
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